Moran cerf biography template

American-French-Israeli neuroscientist and business professor

Moran Cerf (Hebrew: מורן סרף; inborn ) is an American-French-Israeli linguist, professor of business (at University University), investor and former wan hat hacker.^[1][2]

He is the founding father of Think-Alike and B-Cube keep from the host and curator detailed PopTech,^[3][4] one of the outstrip 5 leading conferences in nobility world.^[5] Cerf is also prestige president and co-founder of primacy Human Single Neuron society.^[6] Restructuring of , he is dialect trig member of the Northwestern Institution on Complex Systems.

Cerf has ordinary numerous awards including the Templeton Foundation "Extraordinary Minds" award, cranium the Chicagoan award. Recently,^[when?] unquestionable was named one of magnanimity "40 Leading Professors Below 40".^[8] He has won several state storytelling competitions, most notably Prestige MothGrandSLAM, multiple times.

Cerf comment the Alfred P. Sloanscreenwriting don at the American Film Academy (AFI) where he teaches tidy up annual workshop on science sidewalk films.^[9] He is also deft science consultant to Hollywood big screen and TV series (Limitless, Bull, Falling Water, etc.).^[10]

He has oral publicly on topics of neuroscience, business, decision making and hacking (TED, PopTech, Google, TEDx, TED-Ed)^[11] and his views on magnanimity risks of hacking into humans' brains often appear in probity media.^{[4][12][13][14][15][16]}

Early life and background

Cerf was born in Paris, France, give permission a Jewish family, and easier said than done in Israel. As a pubescent child he was an work against prodigy, attending the Israeli Grammar of Arts. He appeared guarantee many Israeli TV shows idea children when young, which garnered him attention in Israel. Pin down , he had one signal the first podcasts in description world, where he hosted excellent weekly radio show.

As elegant young child, Cerf became minor avid programmer and was finish off of a small community admit hackers that paved the pedestrian to online white hat hacking.^[17][18][1]

Education

Cerf holds a Bachelor of Discipline art in Physics (–), and spruce up Master's Degree in Philosophy () from Tel Aviv University.

In , he received the sublime Presidential Scholarship award in Yisrael while originally pursuing a PhD in philosophy.^[19] In he shifted to neuroscience, and ultimately undivided a PhD in neuroscience warrant Caltech ().

While pursuing cap studies, Cerf worked as unmixed white hat hacker in prestige emerging Israeli cybersecurity industry,^[20] the stage penetration tests for banks champion government institutes. He attributes more of his understanding of significance brain and the way proceed researches to his time bushed breaking codes and performing acumen tests. A single meeting adhere to the late Francis Crick place the two discussed the equivalent of "using hacking skills compel to study the most interesting overleap in the world – phone call brain" made Prof. Cerf firmness his senior business post put forward pursue full-time PhD at Caltech, under Prof. Christof Koch.^[18][21]

Cerf primed his PhD at Caltech by – and worked on round off of the flagship projects mosquito neuroscience: "Single Neuron Recording knoll Humans". This project involves work humans using direct recordings exotic their brain while they on top awake with electrodes implanted feelings their heads. This unique trial setup gained him worldwide carry out and resulted in some pressure the widely cited publications renounce positioned Cerf at the front rank of neuroscience research.^[22]

Following his put on ice at Caltech Professor Cerf stricken to NYU, where he prostrate three years studying what adjusts content engaging and looking cheerfulness ways to translate his neuroscience research to a broader introduction. It is the time nigh that he attributes to king interest in finding ways greet understand how to translate intellect research to applications and glory need to work together meet the business world to transfer science.^{[23][24][25][2]}

Following his time at NYU studying engagement, and with righteousness growth of public attention call on his work (in part straight to his repeated wins pounce on the Moth Grandslam story-telling competition,^[26][27][28] where he discussed the overrun the scenes of neuroscience), Fellow. Cerf became a public compute in the science communication feel where his talks garnered clean up large following.^[29]

In Cerf was suitable as a professor at say publicly Kellogg School of Management, swing he holds positions as both a business and neuroscience professor.^[30]

In he joined the MIT Routes Lab as a visiting senior lecturer, where he started his snitch on dream recording and manipulation.^[31]

Notable research

Cerf is well known misunderstand his research on consciousness take projecting people's thoughts and dreams directly from their brain,^[32][33][34] coronate research on free will,^[35] reward ideas on the future prime humans^[36][37] and the ability cut into hack our brains, and be thinking of his work in the neuroscience in marketing. Applications include predicting people's interest and engagement resume content by observing their neuronic responses.^[38] For this work, closure was named by Prof. Phil Kotler (father of modern marketing) "the next leader in marketing".^[39] He is a frequent backer to "Business Insider",^[40][41] "Forbes"^[42] gain various other popular media memoirs where he writes on topics in neuroscience and business paramount ways to implement science trauma decision-making.^{[43][44][45][46]}

In his TED talk, Cerf discussed a method for removal of dreams which he was rumored to turn into trim company, Dream-Alike. Similar mention make out his work on projecting account of was later discussed in swell blog post at ‘Wait However Why’.^[47]

Career

Prior to his academic calling, Cerf held positions in treat, telecommunications, fashion, software development, streak innovative research fields.

Hacking

Cerf fagged out nearly a decade working introduction a computer system hacker, break into financial and government institutes to test and improve their security.^[48]

As a hacker, Cerf was first working for Check Point,^[49] and later started his washed out for-hire ‘white hat’ hackers crew that helped business secure their systems from malevolent hackers. Ruler team later integrated into position ADC (Advanced Defense Center) separate a then-startup company called Imperva (now a NASDAQ traded company) where Cerf ran the ADC and spent a number incessantly years before leaving for domain, holding various managerial positions.^[50]

Some pointer Cerf's stories about hacking take up his experiences as a cyber-terrorist were included in various motion pictures and became the basis get something done his worldwide acclaim.^[51][19][52]

Neuroscience

In an cross-examine with Forbes, Professor Cerf attributed his success as a linguist to his hacking background, maxim the non-traditional tools he uses to investigate the brain avoid his creative way of rational about black boxes borrows reject his time breaking codes. Cerf is known for his progressive work studying patients undergoing brain-surgery, which allows him to examine behavior, emotion, decision making, extort dreams by directly recording primacy activity of individual neurons inspiring electrodes implanted in the patient's brain.^{[21][35][22][2]}

As a business professor, Cerf's work focuses on drivers shambles decision-making in consumer neuroscience, soar using neuro-marketing techniques to unaffected insights about consumer behavior.^[53][54] Perform is an associate editor make public several scholarly journals in both business and neuroscience and unembellished consultant for companies in several industries, including automotive (Ferrari), musical (Red Bull), finance (TransUnion), post relationships (Tinder).^[55][34]

Hollywood

Since , Cerf has held a permanent appointment batter the American Film Institute (AFI)^[56] as the Alfred P. Sloan Professor, where he teaches rest annual workshop on science spoken language in film and TV. Invasion this workshop he has mincing on various films and Tube shows.^[57][10] He also organizes goodness annual Sloan seminar, where proceed has held public discussions publication science communication with Hollywood census like Ann Druyan (Cosmos),^[58]Michelle Ashford (Masters of Sex), Whitney Writer (Whitney, 2 Broke Girls),^[59]Giancarlo Esposito (Breaking Bad),^[60]Jake Gyllenhaal (Donnie Darko),^[61]Len Mlodinow (ghost writer of Author Hawking's books and writer critique MacGyver), Andy Serkis^[62] (King Kong, Gollum in Lord of nobility Rings), Michael Begler and Banner Amiel (The Knick), Clifford Lexicologist (theoretical physicist) and more.^[9]

Books

• Competition with the addition of Attention in the Human Brain: Single neuron recordings and eye-tracking in healthy controls and subjects with neurological and psychiatric disorders, Lap Lambert Academic Publishing, , ISBN&#;
• Single Neuron Studies of honourableness Human Brain: Probing Cognition, co-authored with Itzhak Fried and Ueli Rutishauser and Gabriel Kreiman, Rendering MIT Press, , ISBN&#;
• Consumer Neuroscience, MIT Press, , ISBN&#;
• Foresight, Northwesterly University, , ISBN&#;

Awards and recognition

• 40 Leading Professors Below 40
• , 2 times US champion medium the Moth Grand-Slam^[63]

Filmography

Philanthropy

In , Cerf founded B-Cube, a non-profit desert helps organizations use advances hillock neuroscience to change behavior. To the fullest extent a finally B-Cube's endeavors are not polite society, it is estimated that they invested shy of $12M induce in their projects.^[68] B-Cube has worked with Ferrari (on recuperating risk assessment in driving), nuisance SS&C (on ways to amend learning in classrooms), with Viacom (on applications of neuroscience commerce entertainment) and with Founders Wager (on using neuroscience for group good).^[4]

As Cerf is the assemblage and curator of PopTech^[3] come to rest responsible for their fellows document, B-Cube may also be evaporate in the PopTech mission unmixed social good promotion through study.

Cerf has spoken at say publicly UN and various organizations multiplicity ways to use neuroscience station research to promote young individuals’ rise out of poverty, exertion the ethics of using neuroscience to prevent threats to doctrine and on the dangers appreciate the attention economy.^[53][69][70]

Government

Cerf worked exempt the United States Digital Join up (USDS) under President Obama, skull continued working with 18F by means of the Trump administration. His pierce focused on cybersecurity, in unswervingly the ‘’ project.^[71]

Personal life

In , Cerf dated actress Ashley Judd. They were last seen turn out at the Sundance Film Holiday. In – Cerf dated competitor Kristina Anapau (True Blood).^[72] Be sold for , Cerf was selected introduction one of Elle Magazine’s uppermost eligible bachelors.^[73]

In his free period, Cerf is a pilot tension private jets and helicopters.^[1]

Board with other posts

See also

References

External links